Dive into the world of B2B customer satisfaction with our comprehensive overview on Net Promoter Score (NPS). Learn how this crucial metric works in a B2B context, how to effectively measure your B2B Net Promoter Score, and leverage it to enhance your business strategy.

A critical examination the effectiveness of the Net Promoter Score (NPS) as a customer success metric in B2B businesses. It outlines the limitations of NPS, particularly its inability to provide actionable insights and capture the complexity of B2B relationships.